Hugo Boss Sport, Much More Than A Cologne... All Aboard!

Last Wednesday morning work consisted of a sail around Manhattan on the Hugo Boss racing sail boat to celebrate the launch of Hugo Boss Sport, which was perhaps one of the most exciting invites that ever landed in my inbox.  It was a gorgeous day and my first time sailing, which I learned was more of a workout than a casual cruise!  Check out my pics from the day, details from the sail and review of the cologne.

The Hugo Boss is a racing boat that's about to be sailed around the world in 90 days by Alex Thomson, solo.  As we sailed, we sat in the front and kept having to roll back and forth underneath the sail as the team in the back shifted it from side to side with the wind. Being part of their sail team for the morning was exhilarating and definitely took a team to maneuver the boat in the right ways.  I can't imagine one man doing it all on his own.

The new cologne is crisp and definitely masculine.   And in case you were wondering, Joe approved.  "I'd wear this on a casual night out," he said.  "It's fresh."  He picked up right away on the citrus notes (pink grapefruit to be exact), but liked how the clean scent smelled more masculine thanks to the woody base than Mr. Clean.

Man of the Moment: Matt

Ladies, allow me to introduce you to Matt, an advertising creative from Williamsburg, Brooklyn who also edits a website called theimpersonals that I now find myself reading daily. Chances are if you're a fan of BeautySweetSpot, you'll enjoy it too.  Until reading Matt's responses, I never really knew why men used cologne.  Read on to find out... What’s in your medicine cabinet? 

I have more Kiehl's than I know what to do with. Every Christmas, my mother gets the guys in the family massive amounts of Kiehl's product, and there’s not enough time in a year to use it all. So it kind of works like rollover minutes. Lately I’ve been giving some to the homeless guys on my way to work.

My favorite brand of the moment is Black Fleece, which is Thom Brown for Brooks Brothers. It’s the perfect collaboration - tradition meets eccentricity. There’s also this great store/brand called Grahame Fowler - fantastic stuff, all made in England of the highest quality. Any man would do well to visit those establishments, both in the west village. I also score a lot of great vintage stuff from my father who now lives in Florida for the winter, so there’s no need for things like a beautiful navy cashmere (!) coat. I just tailored it and can’t wait for the weather to change so I can strut my stuff.

When prepping to go out on a date what are the three things you make sure you do? Good cologne. A friend who works in fragrance told me that a good scent can nullify up to 4 stupid things you say on a date. Things like, “you have the nicest earlobes.”  I blast myself with about 4 sprays, which I estimate affords me 16 dumb comments (for the record, this works 63% of the time.)

If you could have one night with any celebrity who would it be and why?  More importantly, what would you do? I’m less interested in celebrities and more interested in that red head who seems to share the L train home with me everyday. She’s been the hopeful recipient of no less than 100 “Missed Connections”. Fingers crossed.

Jennifer Aniston or Angelina Jolie?  Why? My main problem with hypothetical celebrity sex is I always imagine what would really happen. In my case, I would last two minutes max, then would be humiliated and slink off into the night. So I guess my answer is neither.

What’s your guiltiest pleasure? Style wise, suspenders with buttons, and vintage hats. Also, skinny jeans. My family makes fun of me incessantly for them, but I can’t give ‘em up. I think it’s because they remind of the pants I used to wear in football. Or my old wrestling singlet.

The Scent of Sexy, It's Simpler Than We Thought

After exploring countless medicine cabinets of men world wide and interviewing men and women on what they think smells sexiest on a man I've come to an ultimate conclusion on the number one scent that exemplifies sexiness, and it's not surprisingly not that complicated. The theory – Men just want to smell fresh. Freshness gives them confidence and women find confidence sexy.

Now one can argue that they're attracted to men who wear sensuous colognes with spicy notes or perhaps muskier, manly scents.  I'm not going to argue with you, in fact my favorite cologne is John Varvatos Vintage, and yes it does have that turn-me-on effect.

At the end of the day the question is: Do we want to be turned onto the man or the scent?  Of course a scent can help any situation, but confidence is key.  Everything starts with freshness.