DKNY

My DKNY YouTube Series: Scents and Sense

You may remember the behind the scenes pictures I was posting on my social channels last summer as a tease to a project I was working on with DKNY fragrances. Well, I'm really excited to show you what we filmed!  I hosted Scents & Sense, DKNY's YouTube series dedicated to fragrance tips and tricks that's now live on their channel.  Check it out!

The Glamour of the Fashion 2.0 Awards

Last night I had the honor to be a presenter at the Fashion 2.0 Awards.  Held at Merkin Concert Hall in NYC and hosted by Robert Verdi, I along with Coco Rocha, Jeannie Mai and members of the Style Coalition, celebrated the fashion industries most innovative of the year. With a keynote by Zac Posen, feeling sassy in a DKNY tutu it was a great celebration. Allow me once again to present the winners...

Best Twitter: Marc Jacobs Best Facebook: Asos Best Instagram: Marc Jacobs Best Pinterest: Nordstrom Best E-Commerce Experience: Net-a-Porter Best Online Video: Chanel Best Online Campaign: DKNYdraft by DKNY Best Fashion Startup: Acustom Apparel Best Wearable Tech: Nike Fuel Band Top Innovator: Asos

Nail Art Inspired by DKNY Be Delicious

What do you think of my green half moon mani?  It was definitely a conversation starter! Since the new DKNY Be Delicious ad just came out (behind the scenes images from the photo shoot here), I was inspired by the fragrance and celebrated with nail art.  Think I captured it?  It's really easy to do at-home and check out my step-by-step photo tutorial. Step 1: Choose your base color.  Opt for a shade that matches your skin tone so it doesn't compete with your accent color.  Apply two coats.

Step 2: Using a thin brush, paint a half moon near your cuticle with your accent color.

Don't forget your bottom and top coat!  It's that easy though. Of course, I went and got it done because I always do, but can definitely see myself DIYing it next time.  Like what you see?  Check out the DKNY Facebook page for more of my nail art projects that were inspired by their fragrances.

 

Behind the scenes on set with dkny

For the past year as s a DKNY Core Girl, I've had inside access to some pretty inspiring activities with DKNY and communication with their fans, who've been amazing!  Almost exactly a year ago I had the opportunity to go behind the scenes on the photo shoot for the new DKNY Be Delicious ad campaign that was just launched.  While there, I interviewed the glam squad and shot some of my own Core Girl intro video.  Check out the pics from the shoot!

 

DKNY Be Delicious Art Collection Inspired by Keith Haring, Plus Nail Art to Match

When I found out that DKNY Fragrances was launching a collection inspired by the 1980's New York based graffiti artist, Keith Haring, I couldn't wait to see the bottles for it couldn't be more fitting.  Capturing the energy of NY through scent and design, they're definitely collectables.  Inspired, I took to nail art to recreate some of Haring's work in celebration of the new collection. The collection is a twist on your favorite Be Delicious scents: DKNY Be Delicious Art, DKNY Fresh Blossom Art and DKNY Golden Delicious Art Inspired by Keith Haring and they're available in duty free shops worldwide.  For a store locator, check out the DKNY Fragrances Facebook page so you can pick one up when you travel.  They make great gifts, too.  

Having a piece of Keith Haring on my nails was a lot of fun and I got so many compliments!  What do you think?  Would you wear graffiti on your tips?  Check out the DKNY Facebook page to get the step-by-step how to.

 

Holiday Nail Art Inspired by DKNY Be Delicious Eau So Intense

Happy Holidays BeautySweetSpot readers!  Since my latest project with DKNY left my nails appropriately sparkling for the season, I thought it was a good time to fill you in on what I've been up to with the brand (see post on partnership).  My mission: to interpret their latest fragrances through nail art.  In honor of the holidays, I experimented with green first inspired by DKNY Be Delicious Eau So Intense.  Here's a look at the scent and how I captured it on my tips!

You may be familiar with DKNY Be Delicious, as it's been out for years and has a cult following thanks to the refreshing apple accord.  This newer fragrance that launched this summer, DKNY Be Delicious Eau So Intense, ups the ante as it's even juicier.  The apple note is simply intoxicating and is layered on top of other fresh notes like grapefruit and florals while dried down by woody notes like sandal wood.

When I spritz the fragrance I automatically receive an intense splash of energy.  Playing off of the apple accord and green packaging, green was the only color that could capture the freshness and vibrancy.  I decided to use sparkles instead of flat polish to up the intensity and created an ombre effect to showcase how a fragrance wears.

Want to replicate my look?  Check out the DKNY Fragrances Facebook page for an easy step-by-step guide.  Interested in creating your own version of nail art inspired by DKNY Be Delicious Eau So Intense?  We can't wait to see what you come up with!  Post your versions on their Facebook wall as well!

Donna Karan Woman, A Fragrance as Voluptuous as A Glass of Pinot Noir

I took the elevator with my best friend, Adrienne, to the 44th floor of the Hearst Tower, a building I used to visit daily when I worked at Cosmo... flashback.  This time, I was invited back to attend an event for Harper's Bazaar hosted by their Executive Fashion & Beauty Editor, Avril Graham in celebration of Donna Karan's latest fragrance, Woman.  It was a rainy night in NYC and I was at a wine tasting and fragrance pairing overlooking Central Park.  Yes, I drank to that. The essence of Donna Karan was felt.  Black linens draped the tables, zen music filled the room, candles lit the space and orchids were predominately displayed as centerpieces... never mind the NYC skyline surrounding us.  This was a different experience, not just another event.  Trudi Loren,who is in charge of fragrance development at Estee Lauder was joined by Stephanie Johnson, the Wine Director at City Winery and they took us on a journey of exploration pairing three key ingredients in the fragrance with wine.

In the end, Donna Karan Woman is a powerful fragrance for women, made by women.  Christy Turlington, Karolina Kurkova and Liya Kebede came together for the campaign; all mothers, models and philanthropists to proudly represent what the fragrance stands for. (Watch the video here).

"I believe women are complex and full of emotion and feelings.  We have a unique ability to care and share and make the world a better place," remarks Donna Karan.  When I approached the project I wove this idea of the multi-faceted woman into all aspects of the process."

The fragrance can be summed up in three words: strength, softness and sensuality.  Johnson chose to pair it with a 2009 Pinot Noir from Russian River Valley, California called L'Angevin.  It had depth and richness with soft edges.

Donna Karan Woman can be found at department stores like Saks.  1.7 oz, $85 and 3.4 oz., $115

First Look at Pure DKNY A Drop of Rose

When my doorman hands me all of my packages at the end of the day and one of them happens to be from DKNY, I can't contain my excitement and peek inside before even getting upstairs into my apartment.  This time, it was a bottle of Pure DKNY A Drop of Rose.  I found out it was coming out about two months ago during a meeting with the brand and have been eagerly awaiting it's arrival since the origional Pure DKNY is one of my daily go-tos.  With it, came the note above, pretty spesh! I'm very picky about fragrances I actually wear.  Similar to Pure DKNY a Drop of Vanilla, this is a light daytime fragrance.  It's delicate and romantic, not your grandmother's rose.  The roses are harvested each summer in the Anatolian flower fields of the Isparta valley of Turkey.  The process is strict as the flowers are handpicked right before dawn and about 2,500 tons of petals are brought by truck to a distillery.  The fragrance ends up being the purest form of rose. DKNY is known for helping to improve the lives of women through creating and selling their Pure fragrances and this one is no different.  They have a partnership with CARE, which helps  lift women out of global poverty.

An Exclusive Sneak Peek Behind the Scenes with DKNY Fragrances

Earlier this week I had the honor to spend the day behind the scenes of a DKNY fragrances photo shoot for an upcoming advertisement.  I can't tell you much about it yet, but it comes out next year and if you can wait the year... I'll spill a lot more then!  I'm really excited because I'm working on a project with the brand that you'll be hearing more about very soon!  I know, I know... this post is just one big tease!  Well, here are some really cool snap shots from the day that I can share with you now!  Enjoy!

Join the DKNY Core Club & Win

One of my fave fragrance brands, DKNY recently created a new campaign that you can get involved in and def don't want to miss out on. First off, I have to tell you that two of my favorite perfumes are created by Donna Karan (we must have the same taste), and that's rare because I rotate between 4 perfumes in general since I'm very pick.  My picks: Pure DKNY and Donna Karan Cashmere Mist.

This project has to do with DKNY Be Delicious.  I'm one of their Core Bloggers, and was interviewed by the team during Fashion's Night Out at the DKNY store (part of the interview is below).  By liking DKNY Fragrances on Facebook you have the chance of joining their Core Club and designing a fragrance bottle inspired by your lifestyle.  The person who creates bottle with the most votes will win a trip to NYC and shopping spree at DKNY.  Have fun designing and make sure you share it on Facebook!

Monday's Muse

This week we have two Monday's Muses: NYFW Top Models, Lyndsey Scott and Hannah Rundlof.

Lyndsey Scott (right)

Locale: From New Jersey but lives in NYC

Seasons with NYFW: 3

Modeling Agency: Click 

Where You Recently Saw Her: DKNY campaign, March 2010 issue of magazine

How She Got Her Start: at age 16 she was discovered after posting her own photos on Models.com

Career Highlight: "After doing big shows like my Calvin Klein exclusive and Prada people started to react differently to me and started to really know who I was.  It's very exciting."

Hanna Rundlof (left)

Locale: Sweeden

Seasons with NYFW: 3

Modeling Agency: Marilyn

Where You Recently Saw Her: Dolce & Gabnana campaign, Italian Vogue

How She Got Her Start: At 14 she answered a modeling advertisement on the Internet by sending in photos and videos from her web cam and was picked up by an agent.

Future Hopes:  After finishing her business degree in Sweeden she hopes to move to NYC and keep getting booked for more shows.