As I was live Tweeting and Pinning who was wearing what lipstick shade, the inspiration behind Emma Stone's bun and deets on Tina Fey's extensions and of course, the spray tan company that made all of the actresses glow on the red carpet (St. Tropez), I was sipping champagne and watching the Oscars at the Mercedes Benz party at the Soho House in LA with two of my girls, Jamie Stone and Sydne Summer. It was quite a scene, maybe better than being at the Oscars themselves... maybe. We got ready giving ourselves DIY manis (thank God for Sally Hansen's Instant Manicure) at Sydne's place while watching the E! red carpet and headed over in time for the Oscars to start. I have to admit, when in NYC, I normally watch awards shows in my sweats on my computer as I live tweet, but when in LA...
My Sweet Ride with Mercedes Benz
Today I was honored to partner with Mercedes Benz to take part in their Fashion Force campaign and ride around NYC for two hours in their branded 2010 CLS63 AMG Fashion Force car in search of fashionable New Yorkers who really stood out like the car (and trust me, it stood out).
The car resembled a decked out cop car and even had lights on top with words "Mercedes Benz Fashion Force" written along the side. It was quite a show. First, since it was 10am I head up to the Upper East Side thinking I should find some fashion savvy girls running around in front of Intermix and all of the stores near 79th Street. We parked the car and I found three people. One merchandiser for Intermix who lives in NYC, a fashion designer from Brazil and an producer from LA. All three women were in industries that required them to have a unique sense of fashion so it didn't surprise me that I was automatically drawn to them.
Next, we cruised down to Union Square and here, I met some characters. People flocked to the car for photos, but I was picky looking for that unique sense of fashion similar to the one of the Mercedes I was riding in. As you can see from the pics below, I found some fashionistas including a design student from Parsons, blogger (my friend) of AGlamSlam.com and super hot model who, his unique look speaks for itself!
*This partnership was sponsored.