You know it – the legendary pink and green mascara tube that’s been selling out on store shelves since 1971. That’s Maybelline Great Lash. Now, 40 years later, it’s America’s best selling mascara with a tube being sold every 1.7 seconds. No lie.
To celebrate it’s anniversary, the brand partnered with top designers – Max Azria, Tracy Reese and Vivienne Tam to design a limited edition collection. Since Maybelline sponsors New York Fashion Week, it was a natural fit. Each designer created a black graphic print unique to their brand on the pink tube and sealed it with their signatures. My favorite – Max Azria’s (obvi) it’s a sexier black lace pattern.
*Available in September.
My great uncle Tom Lyle Williams was the founder and owner of the Maybelline company from 1915 to 1867. Check out my website and blog at http://www.maybellinebook.com and read my book The Maybelline Story and the Spirited Family Dynasty Behind it published Sept 2010. If you love vintage you will love my story.